VSSL For Change: Social Media Strategy and Creative
VSSL is excited to announce its second VSSL for Change Marketing Support Partnership Program with Surfrider Foundation San Diego, a local community of everyday people who are on a mission to protect San Diego’s coastline. Through this partnership, our crew will have the opportunity to make positive change through education, discussion, and giving back to a non-profit organization who aligns with our passions and values. We couldn’t be more excited to kick things off with SurfRider Foundation and share our expertise in the months to come!
About Surfrider Foundation
Since its inception in 1984, the Surfrider Foundation has evolved into one of the largest non-profit grassroots organizations with a volunteer-activist network dedicated to its mission to protect and enjoy the world’s oceans, waves and beaches.
Today, the Surfrider Foundation is measurably stronger, with more force and movement than ever before. It has 80 chapters, including 96 student clubs, and more than 1 million supporters, volunteers and activists fighting over 100 active campaigns around the country. Armed with a model to defend the coast, the organization has a record of 600 victories since 2006.
The San Diego County Chapter is part of Surfrider’s irreplaceable national network of grassroots activists. They serve as the first response to local threats to our 70+ miles of coastline. They are the boots on the ground who collaborate on both the local and national level with regional staff and issue experts to carry out their mission through campaign, program and educational initiatives in our local community. Learn more about Surfrider Foundation’s history
How VSSL Will Help
Surfrider Foundation and VSSL will work together to expand their reach via social media in an effort to promote and educate users on important and complex issues related to the preservation of our coastal resources. Our crew will focus their efforts on developing a social media strategy that includes educational, informative, and creative content and social media recommendations that will help increase brand awareness and track towards their overall marketing goals.
It’s extremely satisfying to work for a company that is passionate about helping the San Diego community by allowing its crew to share their expertise with local, non-profit organizations. This partnership with Surfrider Foundation is especially exciting for the team because it allows us to get involved with a cause that aims to help and protect the beaches that we, at VSSL, are lucky enough to call home.
-Lindsey Sloan, Social Media Manager
How You Can Get Involved
From beach clean-ups to committee meetings, Surfrider is always looking for volunteers who are passionate about their mission to preserve our beaches. They understand that their volunteers are the lifeblood of the Foundation and together we can restore our coastlines, one beach at a time.
Explore the different ways you can join their network and help tackle the issues that face our ocean, waves, and beaches.
VSSL For Change
Our leadership has always had an interest in supporting local non-profits and giving back through volunteer opportunities and donations. In 2020, our employees gathered together to formally create our VSSL for Change grassroots program to amplify our impact both internally and in our community. We couldn’t be more stoked to share the work we do for our B2B clients with SurfRider Foundation for our second VSSL for Change Marketing Support Partnership Program.